Over the last two decades, there has been a steady growth in the field of animation. Previously what was used for entertainment purposes, today, it has integrated into various fields playing a significant role in their advancements, and among them, architecture is not an exception.

Every building that is built or in the process of building has an architect or rather a team of architects behind them taking charge of the process. In a world that is driven by technology, today, it is impossible to consider architectural design without 3D architectural renderings for building or, in its simplest form, 3D animation. 

In the 90s, the animation was very expensive and challenging to produce. Fast-forwarding it to 2020, it can be said that 3D animation has come a long way. Modern computers, laptops, tablets, and even smartphones are able to produce renderings using software that need only a subscription for accessing. 

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3D Animation in Architecture

Using 3D animation for creating a building design has a lot of advantages. The visualization benefits both the customers and architects alike. If you are considering 3D animation for your next architectural project, you are making a good choice. Here are some advantages you can look forward to.

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1. Visualization of the project 

It is a fact that architecture has its own language, which is only the professionals can decipher. No matter how much you describe the plan or the design to the client, it will be difficult for them to see and understand it in 2D format. 

On the other hand, using 3D animation for the design can give your design give a more realistic feel. Not only will it be easier for the clients to understand the design, but they’d be able to make the changes without having to tear down the entire process. 

In simple words, it is easier to display the parts of your projects in a realistic way. It will help you convey the nature of the design to the clients as well as the advantages that the design offers. Not just that, using 3D design can also take you ahead in the competition. 

2. Scope of the project 

3d animation can be composed of exact measurements to be constructed on the land. This will show the scope of what you are designing for your customers. They will be able to see the design, depth, and height of each room in the building.

As said above, it is also a necessary step in case the client wishes to make any changes. Having a realistic depiction of the design can help your clients decide and suggest amendments to be made in the design.

3. 3D animation and marketing

If you already have a concept design ready for construction, but you need to sell it to the client, 3D animation can do the job for you. It will allow the potential customers to see the exact version of the building they will receive after construction. It helps them decide if they must invest in the project or not.

When it comes to marketing a potential project, presentation, and professional behaviour play a great role in success. Just with 3D animation, it will make you appear tech-savvy and customer-focused. Always remember, the more interactive your presentation is, the better attention you will get.

4. Interior style and layout

There are a lot of factors to consider when it comes to designing the interiors of a new project. Having a 3D model for your design will enable the interior designers to visualize the space to get started with their work. They can visualize the exact dimensions of the place and have it models in no time.

This helps in reducing the amount of time it takes to complete the project. Taking 3d animation in architectural design can add a competitive edge to your business.

5. Design corrections

Presenting your design in 3D animation is a chance that you give to your clients to be able to critique it and make it more personalized. They will not just be able to see the shape and size of the design, but also the interplay between the interior and exterior. It just doesn’t save time, but also the hassle of designing again and again. 

6. Client well-being and reassurance

By presenting a 3D animation model of your design, you are showing them your vision for their project. It also shows them that you are willing to put in the time and effort to create a beautiful design for their project. It can inspire more creativity in your design and give you an insight into the impact your design will have on the clients. You can also use the 3d designs for your reassurance. Seeing the positive expressions of your clients when they see the design for the first time can be a rewarding experience. Always remember, making an impact through design must be the goal for any designer.

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